Letter from John Taylor to FDR about Thanksgiving date change
8/15/1939
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At the beginning of Franklin Roosevelt's presidency, Thanksgiving was not a fixed holiday; it was up to the President to issue a Thanksgiving Proclamation to announce what date the holiday would fall on. However, Thanksgiving was always the last Thursday in November because that was the day President Abraham Lincoln observed the holiday when he declared Thanksgiving a national holiday in 1863. Franklin Roosevelt continued that tradition, but he soon found that tradition was difficult to keep in extreme circumstances such as the Great Depression. His first Thanksgiving in office, 1933, fell on November 30th, the last day of the month, because November had five Thursdays that year. Since statistics showed that most people did not do their Christmas shopping until after Thanksgiving, business leaders feared they would lose money, especially during the Depression, because there were only 24 shopping days between Thanksgiving and Christmas. They asked Franklin Roosevelt to make Thanksgiving one week earlier.
President Roosevelt ignored those concerns in 1933, but when Thanksgiving once again threatened to fall on the last day of November in 1939, FDR reconsidered the request and moved the date of Thanksgiving up one week. Thanksgiving 1939 would be held, President Roosevelt proclaimed, on November 23rd and not November 30th. Changing the date of Thanksgiving seemed harmless enough, but in actuality proved quite controversial.
It was so upsetting that thousands of letters, like this one from John Taylor, poured into the White House once President Roosevelt announced the date change. As opposition grew, some states took matters into their own hands and defied the Presidential Proclamation. Some governors declared November 30th as Thanksgiving. And so, depending upon where one lived, Thanksgiving was celebrated on the 23rd and the 30th.
Franklin Roosevelt observed Thanksgiving on the second to last Thursday of November for two more years, but the amount of public outrage prompted Congress to pass a law on December 26, 1941, ensuring that all Americans would celebrate a unified Thanksgiving on the fourth Thursday of November every year.
President Roosevelt ignored those concerns in 1933, but when Thanksgiving once again threatened to fall on the last day of November in 1939, FDR reconsidered the request and moved the date of Thanksgiving up one week. Thanksgiving 1939 would be held, President Roosevelt proclaimed, on November 23rd and not November 30th. Changing the date of Thanksgiving seemed harmless enough, but in actuality proved quite controversial.
It was so upsetting that thousands of letters, like this one from John Taylor, poured into the White House once President Roosevelt announced the date change. As opposition grew, some states took matters into their own hands and defied the Presidential Proclamation. Some governors declared November 30th as Thanksgiving. And so, depending upon where one lived, Thanksgiving was celebrated on the 23rd and the 30th.
Franklin Roosevelt observed Thanksgiving on the second to last Thursday of November for two more years, but the amount of public outrage prompted Congress to pass a law on December 26, 1941, ensuring that all Americans would celebrate a unified Thanksgiving on the fourth Thursday of November every year.
Transcript
The Budget Press. Calendars. "Gift" cardsSalem, Ohio
August 15, 1939
The President,
Washington, D.C.
Subject: Thanksgiving
Mr. President:
Millions of calendars for 1940 have already been printed and sold. We alone have printed over two million 1940 calendars. As you probably know, calendars are sold mostly in January, February, and March, for delivery in the Fall of the year, for use during the coming year, in order that we may keep our employees busy throughout the full twelve months. Otherwise, we would be working day and night the last few months and shut down most of the year.
This situation makes it necessary to print calendars almost a full year in advance. As stated before, at the present time nearly all calendars are printed for 1940 and we have in preparation most of the preliminary work for 1941 calendars, which are sold by salesmen starting the first of December. In other words, actual samples of 1941 calendars are placed on display in December 1939.
Your change for Thanksgiving naturally makes all 1939 calendars obsolete, as well as all 1940 calendars, although it is not too late to change the preliminary work for 1941.
I am afraid your change for Thanksgiving is going to cause the calendar manufacturers untold grief. If very many customers demand 1940 calendars to correspond with your proclamation, hundreds of thousands of dollars will be lost by the calendar companies, and in many instances it will result in bankruptcy.
You will realize, I am sure, that if you had purchased calendars last January for delivery this coming December, to be distributed January 1940, you would want those calendars to show the correct date for Thanksgiving, and you would expect the manufacturer to furnish them - Presidential Proclamation notwithstanding. Due to the fact that 90% of the calendars will be showing Thanksgiving on the usual date for 1940, your Presidential Proclamation should be rescinded; and if it is necessary to change Thanksgiving it should not be changed until 1941. Otherwise, it is going to be difficult for calendar manufactures to get their customers to use the calendars already printed.
Yours respectfully,
John Taylor
This primary source comes from the Collection FDR-FDRPOF: President's Official Files (Roosevelt Administration).
National Archives Identifier: 2777506
Full Citation: Letter from John Taylor to FDR about Thanksgiving date change; 8/15/1939; OF 54: Thanksgiving: Re: Change in Date: A - B 1939-1941; Franklin D. Roosevelt President's Official Files, 1933 - 1945; Collection FDR-FDRPOF: President's Official Files (Roosevelt Administration); Franklin D. Roosevelt Library, Hyde Park, NY. [Online Version, https://www.docsteach.org/documents/document/letter-john-taylor-fdr-about-thanksgiving, April 28, 2025]Rights: Public Domain, Free of Known Copyright Restrictions. Learn more on our privacy and legal page.